Microsoft Dynamics 365
for Customer Insights

Digital transformation for your customer satisfaction edge

You can deliver a better customer experience through intelligent customer analytics and providing your employees insights they need to better engage with customers.


Give your frontline employees quick access to insights on how to best serve your customers—without requiring a team of data scientists.

  • Manage every data point from individual customers in real time.
  • Seamlessly integrate with familiar tools, like Outlook and Excel.
  • Connect all your data from any device, channel, or application.


Infuse big data with customer analytics to understand your customers’ needs and identify opportunities that better target marketing resources.

  • Deliver personalized, relevant customer content.
  • Cross-sell and upsell with predictive analytics.
  • Tailor experiences on the spot to increase satisfaction.


Get everyone in your organization on the same page by using a single, easy-to-reference dashboard that’s configured for marketing, sales, and service teams.

  • Connect into existing data sources—no new systems or training.
  • Enable any employee to prepare and visualize data.
  • Let employees embed customer insights into the app of their choice.

Better customer insight is just the beginning

gather insights

Connect disparate data silos for a comprehensive look at your customers—collecting customer insights and interactions in one place.

create visualizations

Create rich visualizations that illustrate your customer’s engagement and user journey in one easy-to-reference dashboard. No need to sort through numerous disparate data silos.

engage customers

Analyze your customer’s demographics, purchase history, and interactions to deliver and fine-tune relevant offers and content using customer intelligence and built-in predictive analytics.

monitor relationships

Strengthen your customer relationships by tracking interactions to quickly identify at-risk customers and effectively focus resources on them.

target audiences

Identify hidden opportunities to efficiently target your marketing resources by customer needs, interests, and demographics.


The PA Group Difference

At PA Group, we understand your critical need for reliable customer insights, and we know how Dynamics 365 can solve for those needs. Are you ready to see how Dynamics 365 for customer insights can equip your business?

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